Hello, everyone! Welcome back to my blog where I share my thoughts on everything related to K-pop and fashion. Today, I have some exciting news for you: Jungkook from BTS has just been announced as the new global ambassador for Calvin Klein Jeans and Underwear! 😍

If you’re a fan of BTS, you probably already know that Jungkook is one of the most talented and popular members of the group. He’s not only an amazing singer, dancer, and rapper, but also a style icon who can rock any outfit with confidence and charisma. He’s been spotted wearing Calvin Klein before, so it’s no surprise that he was chosen to represent the brand.
Calvin Klein is one of the most iconic and influential fashion labels in the world, known for its minimalist and timeless designs that celebrate individuality and self-expression. The brand has collaborated with many celebrities and artists over the years, such as Michael B. Jordan, Kendall Jenner, FKA Twigs, and BLACKPINK’s Jennie. And now, Jungkook joins this prestigious list as the latest global ambassador.




The first campaign featuring Jungkook was released on March 29, 2023, and it’s absolutely stunning. The campaign was shot by Korean photographer Park Jong Ha, who captured Jungkook’s natural beauty and charisma in black and white images. Jungkook looks effortlessly cool and sexy in various denim and underwear outfits by Calvin Klein, such as a ’90s straight denim and body jeans, a relaxed fit denim shirt, an oversized denim jacket, and a relaxed fit standard logo crewneck tee. He also shows off his toned physique and tattoos in some shots that are sure to make you swoon. 😍
You can watch the official video of the campaign on Calvin Klein’s Instagram account, where you can also see some behind-the-scenes photos and clips of Jungkook. The video is set to an excerpt of Zayde Wølf’s “King”, which perfectly matches Jungkook’s vibe and attitude. In the video, Jungkook says: “I’m Jung Kook. I’m an icon.” And we couldn’t agree more.
Jungkook also expressed his excitement about joining Calvin Klein in a statement: “My music is how I communicate with my fans around the world, and I see this partnership as an opportunity to connect with them in a new way. I’m incredibly excited for people to see a new side of me in this first campaign for the brand.”
We’re so proud of Jungkook for achieving this milestone in his career and we can’t wait to see more of his work with Calvin Klein. He’s truly an inspiration for millions of fans around the world who love him for his talent, personality, and style.
What do you think of Jungkook’s debut as Calvin Klein’s global ambassador? Do you love his campaign as much as I do? Let me know in the comments below and don’t forget to subscribe to my blog for more updates on K-pop and fashion. See you next time! 💜